SEO News & Updates https://seohandbook.co.uk/seo-news-updates/ Algorithm updates, Google announcements, AI search and agent developments, and industry shifts from the SEO Handbook. en-gb Mon, 13 Jul 2026 00:00:00 GMT <![CDATA[ChatGPT Citations Shift When Its Hidden Search Pipelines Switch]]> https://seohandbook.co.uk/seo-news-updates/chatgpt-hidden-search-pipelines-citations/ https://seohandbook.co.uk/seo-news-updates/chatgpt-hidden-search-pipelines-citations/ Mon, 13 Jul 2026 00:00:00 GMT <![CDATA[Cloudflare Splits AI Crawlers Into Search, Agent and Training, With Default Blocks From 15 September]]> https://seohandbook.co.uk/seo-news-updates/cloudflare-ai-crawler-categories-search-agent-training/ https://seohandbook.co.uk/seo-news-updates/cloudflare-ai-crawler-categories-search-agent-training/ Thu, 09 Jul 2026 00:00:00 GMT <![CDATA[Google Search Console Adds Platform Properties for Social and Video Content]]> https://seohandbook.co.uk/seo-news-updates/google-search-console-platform-properties-social-video/ https://seohandbook.co.uk/seo-news-updates/google-search-console-platform-properties-social-video/ Wed, 08 Jul 2026 00:00:00 GMT <![CDATA[Google's Mueller: llms.txt and Content Signals Have No Confirmed Crawler Effect]]> https://seohandbook.co.uk/seo-news-updates/google-content-signals-llms-txt-no-effect/ https://seohandbook.co.uk/seo-news-updates/google-content-signals-llms-txt-no-effect/ Tue, 07 Jul 2026 00:00:00 GMT <![CDATA[Google Business Profile Reviews Are Vanishing and Google Has Paused New Reviews While It Investigates]]> https://seohandbook.co.uk/seo-news-updates/google-business-profile-reviews-vanishing/ https://seohandbook.co.uk/seo-news-updates/google-business-profile-reviews-vanishing/ Mon, 06 Jul 2026 00:00:00 GMT <![CDATA[Google Has Switched Off the AMP Cache: Searchers Now Land on Publisher-Hosted AMP Pages]]> https://seohandbook.co.uk/seo-news-updates/google-ends-cache-served-amp/ https://seohandbook.co.uk/seo-news-updates/google-ends-cache-served-amp/ Mon, 06 Jul 2026 00:00:00 GMT <![CDATA[Fake DMCA Takedowns Are Being Weaponised to Deindex Competitors]]> https://seohandbook.co.uk/seo-news-updates/fake-dmca-takedowns-negative-seo/ https://seohandbook.co.uk/seo-news-updates/fake-dmca-takedowns-negative-seo/ Thu, 02 Jul 2026 00:00:00 GMT <![CDATA[Study: AI Search Collapses Onto Identical Answers When Models Cite AI Content]]> https://seohandbook.co.uk/seo-news-updates/ai-search-collapse-graphite-study/ https://seohandbook.co.uk/seo-news-updates/ai-search-collapse-graphite-study/ Mon, 29 Jun 2026 00:00:00 GMT <![CDATA[Bruce Clay, a Founding Figure of SEO, Has Died]]> https://seohandbook.co.uk/seo-news-updates/bruce-clay-seo-pioneer-dies/ https://seohandbook.co.uk/seo-news-updates/bruce-clay-seo-pioneer-dies/ Sat, 27 Jun 2026 00:00:00 GMT <![CDATA[SimilarWeb: AI-Recommended Brands Get 2.5x More Site Visits, Mostly via Branded Search]]> https://seohandbook.co.uk/seo-news-updates/similarweb-ai-visibility-downstream-impact/ https://seohandbook.co.uk/seo-news-updates/similarweb-ai-visibility-downstream-impact/ Thu, 25 Jun 2026 00:00:00 GMT <![CDATA[Google Rolls Out the June 2026 Spam Update]]> https://seohandbook.co.uk/seo-news-updates/google-june-2026-spam-update/ https://seohandbook.co.uk/seo-news-updates/google-june-2026-spam-update/ Wed, 24 Jun 2026 00:00:00 GMT <![CDATA[Google Cloud Publishes the Open Knowledge Format for AI Agents]]> https://seohandbook.co.uk/seo-news-updates/google-open-knowledge-format/ https://seohandbook.co.uk/seo-news-updates/google-open-knowledge-format/ Wed, 24 Jun 2026 00:00:00 GMT <![CDATA[Cloudflare and Browser Makers Announce PACT Bot-Verification Protocol]]> https://seohandbook.co.uk/seo-news-updates/cloudflare-pact-private-access-control-tokens/ https://seohandbook.co.uk/seo-news-updates/cloudflare-pact-private-access-control-tokens/ Tue, 23 Jun 2026 00:00:00 GMT <![CDATA[Google, Microsoft and Hugging Face Publish the Agentic Resource Discovery Spec]]> https://seohandbook.co.uk/seo-news-updates/agentic-resource-discovery-specification/ https://seohandbook.co.uk/seo-news-updates/agentic-resource-discovery-specification/ Mon, 22 Jun 2026 00:00:00 GMT <![CDATA[Study: AI Overviews Cite Self-Serving Listicles but Recommend Competitors]]> https://seohandbook.co.uk/seo-news-updates/ai-overviews-self-serving-listicles-study/ https://seohandbook.co.uk/seo-news-updates/ai-overviews-self-serving-listicles-study/ Mon, 22 Jun 2026 00:00:00 GMT <![CDATA[Pew: 60% of Americans Now Read AI Summaries in Search]]> https://seohandbook.co.uk/seo-news-updates/pew-ai-summaries-mainstream-2026/ https://seohandbook.co.uk/seo-news-updates/pew-ai-summaries-mainstream-2026/ Mon, 22 Jun 2026 00:00:00 GMT <![CDATA[PageSpeed Insights Adds an Agentic Browsing Audit]]> https://seohandbook.co.uk/seo-news-updates/pagespeed-insights-agentic-browsing-audit/ https://seohandbook.co.uk/seo-news-updates/pagespeed-insights-agentic-browsing-audit/ Sat, 20 Jun 2026 00:00:00 GMT <![CDATA[CMA Orders Google to Give Advance Notice of Significant Ranking Changes]]> https://seohandbook.co.uk/seo-news-updates/cma-google-fair-ranking-conduct-requirements/ https://seohandbook.co.uk/seo-news-updates/cma-google-fair-ranking-conduct-requirements/ Wed, 17 Jun 2026 00:00:00 GMT <![CDATA[Bing Webmaster Tools Adds AI Visibility Insights: Intents, Topics, Citation Share and Compare]]> https://seohandbook.co.uk/seo-news-updates/bing-webmaster-tools-ai-visibility-insights/ https://seohandbook.co.uk/seo-news-updates/bing-webmaster-tools-ai-visibility-insights/ Tue, 16 Jun 2026 00:00:00 GMT <![CDATA[152 Chrome Extensions Caught Faking Google Organic Search Traffic]]> https://seohandbook.co.uk/seo-news-updates/chrome-extensions-fake-organic-search-traffic/ https://seohandbook.co.uk/seo-news-updates/chrome-extensions-fake-organic-search-traffic/ Tue, 16 Jun 2026 00:00:00 GMT <![CDATA[Apple Launches Siri AI With Web Answer Generation: What Publishers Need to Know]]> https://seohandbook.co.uk/seo-news-updates/apple-siri-ai-applebot-search/ https://seohandbook.co.uk/seo-news-updates/apple-siri-ai-applebot-search/ Thu, 11 Jun 2026 00:00:00 GMT <![CDATA[Demand for Non-AI Search Has Measurably Risen Since Google I/O 2026]]> https://seohandbook.co.uk/seo-news-updates/non-ai-search-demand-rising/ https://seohandbook.co.uk/seo-news-updates/non-ai-search-demand-rising/ Sat, 06 Jun 2026 00:00:00 GMT <![CDATA[Google Analytics to Add Google Business Profile Data]]> https://seohandbook.co.uk/seo-news-updates/google-analytics-gbp-integration/ https://seohandbook.co.uk/seo-news-updates/google-analytics-gbp-integration/ Fri, 05 Jun 2026 00:00:00 GMT <![CDATA[Google Launches Search Profiles for Publishers and Creators]]> https://seohandbook.co.uk/seo-news-updates/google-search-profiles/ https://seohandbook.co.uk/seo-news-updates/google-search-profiles/ Thu, 04 Jun 2026 00:00:00 GMT <![CDATA[Google Adds AI Performance Reports and Opt-Out Toggle to Search Console]]> https://seohandbook.co.uk/seo-news-updates/google-search-console-ai-performance-reports/ https://seohandbook.co.uk/seo-news-updates/google-search-console-ai-performance-reports/ Wed, 03 Jun 2026 00:00:00 GMT <![CDATA[Microsoft launches Web IQ: Bing-powered grounding API for AI agents]]> https://seohandbook.co.uk/seo-news-updates/microsoft-web-iq-ai-agents-grounding-api/ https://seohandbook.co.uk/seo-news-updates/microsoft-web-iq-ai-agents-grounding-api/ Tue, 02 Jun 2026 00:00:00 GMT <![CDATA[Google Preferred Sources Now Surface in AI Overviews and AI Mode]]> https://seohandbook.co.uk/seo-news-updates/google-preferred-sources-ai-overviews/ https://seohandbook.co.uk/seo-news-updates/google-preferred-sources-ai-overviews/ Wed, 27 May 2026 00:00:00 GMT <![CDATA[Google May 2026 Core Update]]> https://seohandbook.co.uk/seo-news-updates/google-may-2026-core-update/ https://seohandbook.co.uk/seo-news-updates/google-may-2026-core-update/ Fri, 22 May 2026 00:00:00 GMT <![CDATA[Google I/O 2026: Information Agents bring 24/7 background search to Google Search]]> https://seohandbook.co.uk/seo-news-updates/google-io-2026-information-agents/ https://seohandbook.co.uk/seo-news-updates/google-io-2026-information-agents/ Wed, 20 May 2026 00:00:00 GMT <![CDATA[Google I/O 2026: New Search box, AI Mode at one billion users, and conversational AI Overviews]]> https://seohandbook.co.uk/seo-news-updates/google-io-2026-search-box-ai-mode/ https://seohandbook.co.uk/seo-news-updates/google-io-2026-search-box-ai-mode/ Wed, 20 May 2026 00:00:00 GMT <![CDATA[Google I/O 2026: SynthID and Content Credentials come to Search and Chrome]]> https://seohandbook.co.uk/seo-news-updates/google-io-2026-synthid-content-credentials/ https://seohandbook.co.uk/seo-news-updates/google-io-2026-synthid-content-credentials/ Wed, 20 May 2026 00:00:00 GMT <![CDATA[Shopify Ships llms.txt and Agentic Discovery Files to Every Store]]> https://seohandbook.co.uk/seo-news-updates/shopify-llms-txt-agentic-discovery/ https://seohandbook.co.uk/seo-news-updates/shopify-llms-txt-agentic-discovery/ Wed, 20 May 2026 00:00:00 GMT <![CDATA[Google officially positions AI search optimisation as SEO, not a separate practice]]> https://seohandbook.co.uk/seo-news-updates/google-ai-optimisation-guide/ https://seohandbook.co.uk/seo-news-updates/google-ai-optimisation-guide/ Sun, 17 May 2026 00:00:00 GMT <![CDATA[Google Analytics Adds AI Assistant as Default Channel Group for Traffic Attribution]]> https://seohandbook.co.uk/seo-news-updates/google-analytics-ai-assistant-channel/ https://seohandbook.co.uk/seo-news-updates/google-analytics-ai-assistant-channel/ Thu, 14 May 2026 00:00:00 GMT <![CDATA[Google Search Console's 50-Week Impressions Logging Error Is Fixed]]> https://seohandbook.co.uk/seo-news-updates/gsc-impressions-logging-error-fixed/ https://seohandbook.co.uk/seo-news-updates/gsc-impressions-logging-error-fixed/ Wed, 13 May 2026 00:00:00 GMT <![CDATA[Google Drops FAQ Rich Results from Search]]> https://seohandbook.co.uk/seo-news-updates/google-faq-rich-results-deprecated/ https://seohandbook.co.uk/seo-news-updates/google-faq-rich-results-deprecated/ Fri, 08 May 2026 00:00:00 GMT <![CDATA[Google Updates AI Overviews and AI Mode to Drive More Clicks to Publishers]]> https://seohandbook.co.uk/seo-news-updates/google-ai-overviews-link-updates-may-2026/ https://seohandbook.co.uk/seo-news-updates/google-ai-overviews-link-updates-may-2026/ Wed, 06 May 2026 00:00:00 GMT <![CDATA[Google Brings Reddit Quotes Into AI Overviews as 'Expert Advice']]> https://seohandbook.co.uk/seo-news-updates/google-ai-overviews-reddit-expert-advice/ https://seohandbook.co.uk/seo-news-updates/google-ai-overviews-reddit-expert-advice/ Wed, 06 May 2026 00:00:00 GMT <![CDATA[Google Preferred Sources Now Supports All Languages Globally]]> https://seohandbook.co.uk/seo-news-updates/google-preferred-sources-global/ https://seohandbook.co.uk/seo-news-updates/google-preferred-sources-global/ Thu, 30 Apr 2026 00:00:00 GMT <![CDATA[Adobe Completes $1.9 Billion Semrush Acquisition]]> https://seohandbook.co.uk/seo-news-updates/adobe-acquires-semrush/ https://seohandbook.co.uk/seo-news-updates/adobe-acquires-semrush/ Tue, 28 Apr 2026 00:00:00 GMT <![CDATA[Gemini in Chrome: Skills, Auto-Browse, and a Browser-Wide AI Assistant]]> https://seohandbook.co.uk/seo-news-updates/gemini-in-chrome-2026/ https://seohandbook.co.uk/seo-news-updates/gemini-in-chrome-2026/ Tue, 14 Apr 2026 00:00:00 GMT <![CDATA[Google Classifies Back Button Hijacking as Spam, Enforcement Starts 15 June 2026]]> https://seohandbook.co.uk/seo-news-updates/google-back-button-hijacking-spam/ https://seohandbook.co.uk/seo-news-updates/google-back-button-hijacking-spam/ Tue, 14 Apr 2026 00:00:00 GMT <![CDATA[Google March 2026 Core Update]]> https://seohandbook.co.uk/seo-news-updates/google-march-2026-core-update/ https://seohandbook.co.uk/seo-news-updates/google-march-2026-core-update/ Fri, 27 Mar 2026 00:00:00 GMT <![CDATA[Google March 2026 Spam Update Completes in Under 24 Hours]]> https://seohandbook.co.uk/seo-news-updates/google-march-2026-spam-update/ https://seohandbook.co.uk/seo-news-updates/google-march-2026-spam-update/ Tue, 24 Mar 2026 00:00:00 GMT <![CDATA[GSC Branded Queries Filter Reaches Full Rollout on 11 March 2026]]> https://seohandbook.co.uk/seo-news-updates/gsc-branded-queries-filter-rollout/ https://seohandbook.co.uk/seo-news-updates/gsc-branded-queries-filter-rollout/ Wed, 11 Mar 2026 00:00:00 GMT <![CDATA[AI Overviews Are Cutting Organic CTR: What the Data Shows]]> https://seohandbook.co.uk/seo-news-updates/ai-overviews-ctr-impact-data/ https://seohandbook.co.uk/seo-news-updates/ai-overviews-ctr-impact-data/ Tue, 17 Feb 2026 00:00:00 GMT <![CDATA[WebMCP: Chrome's Early Preview of an Agent-Ready Web Standard]]> https://seohandbook.co.uk/seo-news-updates/webmcp-agent-ready-websites/ https://seohandbook.co.uk/seo-news-updates/webmcp-agent-ready-websites/ Tue, 10 Feb 2026 00:00:00 GMT <![CDATA[Google's First Dedicated Discover Core Update Targets Clickbait and Boosts Local Content]]> https://seohandbook.co.uk/seo-news-updates/google-discover-february-2026-core-update/ https://seohandbook.co.uk/seo-news-updates/google-discover-february-2026-core-update/ Thu, 05 Feb 2026 00:00:00 GMT <![CDATA[Google AI Mode Adds Personal Intelligence for Paid Subscribers]]> https://seohandbook.co.uk/seo-news-updates/google-ai-mode-search-2026/ https://seohandbook.co.uk/seo-news-updates/google-ai-mode-search-2026/ Thu, 29 Jan 2026 00:00:00 GMT <![CDATA[Google December 2025 Core Update]]> https://seohandbook.co.uk/seo-news-updates/google-december-2025-core-update/ https://seohandbook.co.uk/seo-news-updates/google-december-2025-core-update/ Thu, 11 Dec 2025 00:00:00 GMT <![CDATA[Search Console Adds AI-Powered Report Configuration]]> https://seohandbook.co.uk/seo-news-updates/google-search-console-ai-configuration/ https://seohandbook.co.uk/seo-news-updates/google-search-console-ai-configuration/ Thu, 04 Dec 2025 00:00:00 GMT <![CDATA[Ahrefs Launches $29 Starter Plan and Expands AI Overview Tracking]]> https://seohandbook.co.uk/seo-news-updates/ahrefs-starter-plan-ai-overviews/ https://seohandbook.co.uk/seo-news-updates/ahrefs-starter-plan-ai-overviews/ Wed, 01 Oct 2025 00:00:00 GMT <![CDATA[Google August 2025 Spam Update]]> https://seohandbook.co.uk/seo-news-updates/google-august-2025-spam-update/ https://seohandbook.co.uk/seo-news-updates/google-august-2025-spam-update/ Tue, 26 Aug 2025 00:00:00 GMT <![CDATA[Publishers Report Double-Digit Traffic Losses as AI Overviews Expand]]> https://seohandbook.co.uk/seo-news-updates/publishers-traffic-ai-overviews-2025/ https://seohandbook.co.uk/seo-news-updates/publishers-traffic-ai-overviews-2025/ Mon, 14 Jul 2025 00:00:00 GMT <![CDATA[Google June 2025 Core Update]]> https://seohandbook.co.uk/seo-news-updates/google-june-2025-core-update/ https://seohandbook.co.uk/seo-news-updates/google-june-2025-core-update/ Mon, 30 Jun 2025 00:00:00 GMT <![CDATA[AI Search Engines Take Measurable Share of Informational Queries]]> https://seohandbook.co.uk/seo-news-updates/ai-search-market-share-2025/ https://seohandbook.co.uk/seo-news-updates/ai-search-market-share-2025/ Wed, 25 Jun 2025 00:00:00 GMT <![CDATA[Ahrefs Adds Global Keyword Metrics to Free Webmaster Tools]]> https://seohandbook.co.uk/seo-news-updates/ahrefs-free-webmaster-tools-expansion/ https://seohandbook.co.uk/seo-news-updates/ahrefs-free-webmaster-tools-expansion/ Thu, 01 May 2025 00:00:00 GMT <![CDATA[Google March 2025 Core Update]]> https://seohandbook.co.uk/seo-news-updates/google-march-2025-core-update/ https://seohandbook.co.uk/seo-news-updates/google-march-2025-core-update/ Fri, 14 Mar 2025 00:00:00 GMT <![CDATA[Google Rolls Out AI Overviews in the UK]]> https://seohandbook.co.uk/seo-news-updates/google-ai-overviews-uk-rollout/ https://seohandbook.co.uk/seo-news-updates/google-ai-overviews-uk-rollout/ Thu, 15 Aug 2024 00:00:00 GMT